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  • Writer's pictureCat Lund


It's so important to maintain a consistent look throughout your marketing collateral to establish your brand identity. This excellent blog post has some essential branding tips for anyone starting up a business or thinking of rebranding:

They ask some searching questions to help you evaluate exactly where you are as a brand, and go over four key criteria:

1. Understanding your mission

2. Setting up a brand style guide

3. Creating easy-to-use processes

4. Using branded links

If you need to get your brand organised it's a great place to start.



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